Zostel
Brand

Colour

Five landscapes of India, three colours each, around Warm Orange, Steel Grey and Beige — exactly as the Brand Manual prints them.

Core colours

Five landscapes

Click any tint to copy the hex value. Values are converted from the Brand Manual's CMYK; tints are the manual's 80/60/40/20% screens.

Sunny Days

Marigold#FAA619C0 M40 Y100 K0 · was “Sunny Yellow”
Tangerine#F15A22C0 M80 Y100 K0 · was “Deep Orange”
Sunshine#FFDE18C0 M10 Y95 K0 · was “Lemon”

Waters

Sky#9CDCF9C35 M0 Y0 K0 · was “Sky Blue”
Lagoon#34C2D7C65 M0 Y15 K0 · was “Aqua”
Ocean#0072BCC100 M50 Y0 K0 · was “Deep Cyan”

Fields

Mustard Leaf#E2E418C15 M0 Y100 K0 · was “Lime”
Jade#04B495C80 M0 Y55 K0 · was “Teal”
Paddy Green#B2D234C35 M0 Y100 K0 · was “Green”

Flowers

Rani Pink#ED145AC0 M100 Y50 K0 · was “Magenta”
Apricot#FFCE7BC0 M20 Y60 K0 · was “Peach”
Gulabi#EE3C96C0 M90 Y0 K0 · was “Pink”

Valleys

Orchid#AA5EA5C35 M75 Y0 K0 · was “Purple”
Valley Blue#4F87C7C70 M40 Y0 K0 · was “Lavender”
Blush#F6ADCDC0 M40 Y0 K0 · was “Mauve”

Corporate colours

From the Brand Manual — for corporate and print communications.

Vermilion#EF4030C0 M90 Y90 K0 · was “Corporate Orange”
Stone Grey#9FA4A7C40 M30 Y30 K0 · was “Warm Grey”
Charcoal#404041C0 M0 Y0 K90 · was “Charcoal”

Beige shades

The manual's neutral: Beige darkened with 20–80% black, for backgrounds, rules and quiet UI.

Beige#F0EDDE+20 / 40 / 60 / 80 K

Using colour

Core colours

Warm Orange (#F1563F) is the signature brand colour. Use it for the logo symbol, CTAs, and primary accents. For small text and links on white use the ink shade #D83D28 (4.5:1 contrast).

Steel Grey (#43474B) is used for text, the tagline band, and secondary elements.

Five landscapes

Every Zostel lives in one of five landscapes, and takes its colours:
Sunny Days — deserts, forts and long sunny roads
Waters — sea, backwaters, lakes and rivers
Fields — tea, coffee, orchards and meadows
Flowers — cities and festivals
Valleys — mountains

Flat colour only — no gradients. One landscape per piece, Warm Orange for the brand moment.