Hyderabad

Why this icon Charminar, exactly as the Brand Manual draws it. Source: en.wikipedia.org

Zostel

The story

Charminar by night: under the moon the Charminar glows cream-gold over the Old City, its clock lit; a traveller at a marble-topped table outside an Irani café dunks an Osmania biscuit into chai while a regular sips his inside, people stroll in the plaza, and further along the lane a bangle stall glitters as a woman chooses bangles.

Why this picture

The Charminar (1591) is a square gateway monument with a great arch on each face, a clock above each arch (added in 1889) and four 56 m minarets, built when the Qutb Shahi capital moved from Golconda; it is lit at night over the Old City's bazaars, and its plaza is being made pedestrian. Irani cafés serve Irani chai with Osmania biscuits at marble-topped tables, and Laad Bazaar, the lane of lac-bangle shops beside the Charminar, glitters after dark.

The motion

The moon's rings turn and a night cloud drifts across it; the stars and the city's windows come and go; the bangles glitter; steam curls off the chai. A 16-second loop.

Colour

Rani Pink #ED145A

Apricot #FFCE7B

Gulabi #EE3C96

Hyderabad takes Gulabi #EE3C96, one of the three Flowers colours — with its icon in white on it.

Another moment in Hyderabad

A second scene: another true moment at Hyderabad, drawn in the graphic vocabulary with the animals and city symbols that belong there. Wide for screens, tall for a phone held upright.

The story

A clear winter morning on the climb up Golconda: the fort stands stacked up its granite hill against a blue sky with the sun newly risen beside it, a traveller walks up over the boulders, and an Indian roller sits on a jammi bough close by.

Why this moment

Golconda, west of the Old City, is the Qutb Shahi fort built up a 120 m granite hill, its walls and citadel stacked up the boulders; visitors climb from the gate to the top for the view, best on the cool mornings of October to March. The Indian roller is Telangana's state bird, perching in the open on bare branches over scrub, and the jammi (Prosopis cineraria) is its state tree.

The sky wears Gond scales, from Madhya Pradesh.

The motion

Clouds cross the whole sky above the fort; birds cross the frame low over the scrub (over the fort in the tall); the sun's rays turn; the jammi bough and the scrub sway; the traveller walks up over the boulders. A 16-second loop.

In the picture

Its files

wide: wide second scene, SVG wide second scene, Animated SVG wide second scene, PNG
tall: tall second scene, SVG tall second scene, Animated SVG tall second scene, PNG

Also in the kit's zip, in its own folder.

Hyderabad in symbols

Beside its icon, the things that are Hyderabad, drawn in the Brand Manual's city language: a monument in the city grey with its openings cut, the things of the place in flat landscape colours. Each comes in colour and in the city grey. Every place's symbols

Golconda FortMonument
Golconda Fort, the Qutb Shahi citadel Charminar's city grew out of: granite walls with 87 semicircular bastions climbing a granite hill to the Bala Hisar and its Baradari pavilion on the summit; the Fateh Darwaza at the foot.
SVG Grey SVG PNG
Lac bangles of Laad BazaarOf the place
Laad Bazaar, the kilometre-long lane of lac-bangle shops leading to Charminar, named for the lacquer ('laad') its bangles are made of and studded with glittering stones.
SVG Grey SVG PNG
A biryani handi sealed with doughOf the place
Hyderabadi biryani, cooked 'in dum': meat layered under basmati rice in a handi whose lid is sealed with a rope of dough, so it cooks in its own steam.
SVG Grey SVG PNG
Irani chai and an Osmania biscuitOf the place
Irani chai, the strong milky tea of Hyderabad's Irani cafés, served in a cup and saucer with an Osmania biscuit, sweet and salty, for dunking.
SVG Grey SVG PNG

Also drawn for Hyderabad 38

Detailed icons from the library that name Hyderabad among their places: one drawing, on the page of every place it belongs to. Those drawn for Hyderabad alone come first. Every detailed icon

Say hello to Hyderabad's Zobus

Zobu in Hyderabad's own dress, on the palette. Hover or tap one and it waves. Each comes still and alive — idle, hello and hop — for stickers, stories and the app.

Every destination's Zobus →

Female
Still Idle Hello Hop Face Wave
Male
Still Idle Hello Hop Face Wave

Their faces, poses and moves 70

Hyderabad's Zobus from the rig: a face for a profile picture, a pose for a story, a move as a still; each opens its file. Every Zobu in motion

Faces 20

Poses 4

Moves 46

Show all 46

The animals of Hyderabad

Animals and birds the research behind Hyderabad's picture names, drawn in the Brand Manual's animal style, in colour and in the city grey. All the animals of India

Indian rollerCoracias benghalensis
SVG Grey SVG PNG
Indian peafowlPavo cristatus
SVG Grey SVG PNG
ChitalAxis axis
SVG Grey SVG PNG

The kit

Everything Hyderabad needs: its profile, its cover, wide and tall, its icon, tile, display picture and lockup, its loop and the symbol becoming it, its second scene, its city map, its city symbols and its Zobus — every file ready to download.

55 files in one zip, the cover, its second scene, its symbols, its Zobus and its city map included

Profile

Hyderabad’s page as a story, 1080 × 1920: its cover, its tile, its name, its line and its verbs — for stories, status and a phone’s lock screen.

SVGOther formats

Cover, wide

1600 × 900, for screens: a page’s top, a slide, a share card. The still is the loop’s first frame. The animated SVG loops in 16 s; where it shouldn’t move, use the still.

SVG Animated SVG PNG

Cover, tall

900 × 1600, composed for a phone held upright: stories, reels, a lock screen. The animated SVG loops in 16 s; where it shouldn’t move, use the still.

SVG Animated SVG PNG

Tile

The icon in one colour on Hyderabad’s own — for a grid, a story, a sticker.

SVG PNG

Icon

A monument: city grey, its detail cut out. Transparent; the mono takes any one colour.

SVG PNG Mono SVG

Loop

Festival bunting flutters above it, or confetti points twinkle. 7.2 s, seamless.

Animated SVG Lottie JSON

Motion

The symbol becomes Hyderabad and turns back — a Lottie loop for stories, the app and the web.

Lottie JSON

Display picture

Circle-safe: the colour, the icon and the name — for chats, socials and the app.

SVG PNG

Lockup

The horizontal lockup, with Hyderabad under the wordmark — for signage, email and merch.

SVG

City symbols

Hyderabad’s symbols, each in colour and in the city grey, as SVG and PNG — in the zip’s symbols folder.

See them with their files

Zobus

Hyderabad’s Zobu pair, still and alive (idle, hello, hop), waving still and as a face (a profile picture) — in the zip’s zobus folder.

Female SVG Male SVG

Also made for Hyderabad 5

The rest of what the library holds for Hyderabad: the pattern of its region, the card its links share, each opening its own file or gallery.

The map we made for Hyderabad

48 things to do around our Zostel, two walks and 18 quests, on one A2 sheet that folds to A6 — a map made for travellers. Print it, fold it, go.

Download for print (PDF)Download the map (PNG)Download the guide (PNG)

A2, both sides, folds to A6. For print: double-sided, flipping on the long edge; at a print shop, the PDF at actual size.

ClickTap the sheet to zoom in

The mapClick to zoom in

The guideClick to zoom in

Its pieces on the map 74

Every spot on the Hyderabad sheet, by what you go there for, each drawn with a drawing of the library. A piece opens its drawing with its files; the line under it names the other places that drawing belongs to.