Zostel
The Nashik cover: Harvest morning in a Nashik vineyard
Grapes on Jade — the Nashik tile
Language

Nashik

Grapes · Maharashtra · India

Make its poster The kit
The Nashik cover: Harvest morning in a Nashik vineyard
Grapes on Jade — the Nashik tile

Why this icon Nashik, the grape capital of India. Source: en.wikipedia.org

Zostel

Walk the vines. Pick a bunch. Eat it in the row.

WALK · PICK · EAT

The story

Harvest morning in a Nashik vineyard: close overhead a heavy bunch of pale-green grapes hangs among the vine's broad leaves, while a picker cuts bunches at the row and a traveller walks past crates of the morning's picking, the flat-topped Sahyadri blue on the horizon.

Why this picture

Nashik is India's grape capital: its GI-tagged table grapes, mostly pale-green seedless, grow on wire trellises across the plateau at the Deccan's western edge, and are harvested from February into April, when few other regions in the world are picking. The Sahyadri, where the Godavari rises at Brahmagiri, line the western skyline; bulbuls and parakeets work the rows.

The sky wears Gond scales, from Madhya Pradesh.

The motion

The traveller walks; the vine overhead stirs; bulbuls peck on the trellis posts; three parakeets wheel wide over the rows; the grass sways; the sun's rays turn. A 16-second loop.

Colour

Mustard Leaf #E2E418
Jade #04B495
Paddy Green #B2D234

Nashik takes Jade #04B495, one of the three Fields colours — with its icon in Steel Grey on it.

Another moment in Nashik

A second scene: another true moment at Nashik, drawn in the graphic vocabulary with the animals and city symbols that belong there. Wide for screens, tall for a phone held upright.

The second Nashik scene: A monsoon morning at a wood-fire misal place on the edge of Nashik

The story

A monsoon morning at a wood-fire misal place on the edge of Nashik: a plate of fiery misal and pav sits on a khatiya close to the camera, steam rising, an onion cut beside it; the cook stirs the pot on the clay chulha, a traveller eats on the next khatiya, parakeets sit in the tree and fly over, and the flat-topped Sahyadri stand green with the rains.

Why this moment

The Zostel Nashik guide sends you for misal to the wood-fire places on Gangapur Road, where the misal is cooked on the chul and eaten sitting on khatiyas. Nashik's misal is the famously fiery one, a sprouted usal under a red rassa with farsan, eaten with pav, onion and lemon, and Nashik district grows India's onions (Lasalgaon). From June to September the rains turn Nashik a lush green under the Sahyadri's flat-topped hills, and rose-ringed parakeets fly over its orchards.

The motion

Parakeets cross the whole sky; big monsoon clouds drift; steam rises off the misal and the pot; the fire flickers in the chulha's mouth; the sun's rays turn; the tree sways. A 16-second loop.

Nashik in symbols

Beside its icon, the things that are Nashik, drawn in the Brand Manual's city language: a monument in the city grey with its openings cut, the things of the place in flat landscape colours. Each comes in colour and in the city grey. Every place's symbols

  • Misal pavOf the place

    Misal pav: a sprouted moth-bean usal under a fiery red rassa, heaped with farsan, onion, lemon and coriander, with pav; Nashik's is the famously spicy one.

  • Lasalgaon onionsOf the place

    Lasalgaon, in Nashik district, holds one of the great onion markets, its onions sent across India and abroad; the Lasalgaon onion was GI-tagged in 2023.

Also drawn for Nashik 2

Detailed icons from the library that name Nashik among their places: one drawing, on the page of every place it belongs to. Those drawn for Nashik alone come first. Every detailed icon

Say hello to Nashik's Zobus

Zobu in Nashik's own dress, on the palette. Hover or tap one and it waves. Each comes still and alive — idle, hello and hop — for stickers, stories and the app.

Every destination's Zobus →

Their faces, poses and moves 13

Nashik's Zobus from the rig: a face for a profile picture, a pose for a story, a move as a still; each opens its file. Every Zobu in motion

The animals of Nashik

Animals and birds the research behind Nashik's picture names, drawn in the Brand Manual's animal style, in colour and in the city grey. All the animals of India

The kit

Everything Nashik needs: its profile, its cover, wide and tall, its icon, tile, display picture and lockup, its loop and the symbol becoming it, its second scene, its city symbols and its Zobus — every file ready to download.

44 files in one zip, the cover, its second scene, its symbols and its Zobus included
The Nashik profile: its cover, its tile and its words
Profile

Nashik’s page as a story, 1080 × 1920: its cover, its tile, its name, its line and its verbs — for stories, status and a phone’s lock screen.

The Nashik cover, wide
Cover, wide

1600 × 900, for screens: a page’s top, a slide, a share card. The still is the loop’s first frame. The animated SVG loops in 16 s; where it shouldn’t move, use the still.

The Nashik cover, tall
Cover, tall

900 × 1600, composed for a phone held upright: stories, reels, a lock screen. The animated SVG loops in 16 s; where it shouldn’t move, use the still.

Grapes — the Nashik tile
Tile

The icon in one colour on Nashik’s own — for a grid, a story, a sticker.

Grapes — the Nashik icon
Icon

An object: flat landscape colours. Transparent; the mono takes any one colour.

Grapes, Nashik — the icon, alive
Loop

A breeze sways the field stalks at its base. 7.2 s, seamless.

Motion

The symbol becomes Nashik and turns back — a Lottie loop for stories, the app and the web.

The Nashik display picture, as a circleThe Nashik display picture, square
Display picture

Circle-safe: the colour, the icon and the name — for chats, socials and the app.

Zostel Nashik lockup
Lockup

The horizontal lockup, with Nashik under the wordmark — for signage, email and merch.

Misal pavLasalgaon onions
City symbols

Nashik’s symbols, each in colour and in the city grey, as SVG and PNG — in the zip’s symbols folder.

Nashik Zobu, femaleNashik Zobu, male
Zobus

Nashik’s Zobu pair, still and alive (idle, hello, hop), waving still and as a face (a profile picture) — in the zip’s zobus folder.

Also made for Nashik 5

The rest of what the library holds for Nashik: the pattern of its region, the card its links share, each opening its own file or gallery.

On the map

Nashik is in Maharashtra, India — one of the 84 places where Zostel is live.

Region
Maharashtra
Country
India
Where
20.00° N, 73.79° E
Landscape
Fields
Nashik · Maharashtra · India